Purpose

Fill the world with emotion, through the power of creativity and technology.

Values

  • Dreams & Curiosity

    Pioneer the future with dreams and curiosity.

  • Diversity

    Pursue the creation of the very best by harnessing diversity and varying viewpoints.

  • Integrity & Sincerity

    Earn the trust for the Sony brand through ethical and responsible conduct.

  • Sustainability

    Fulfill our stakeholder responsibilities through disciplined business practices.